Indie Spotlight: lovelytheband
Los Angeles-based lovelytheband, who has been compared to MGMT and the Pixies, is made up of frontman Mitchy Collins, guitarist Jordan Greenwald, and drummer Sam Price. In April 2017, Billboard exclusively premiered the video for their debut single, “Broken,” which spent nine weeks at #1 on the Billboard Alternative chart. Since then, “Broken” has been on the Alternative chart for 49 weeks and on the Mainstream Top 40 for 13 weeks, where it peaked at #16.
“Some bands know how to say everything that needs to be said through music alone, and lovelytheband is one of those acts,” wrote Atwood, adding that the single “yearns for substance, longing to find something more in the vacuous whirlwind that is mainstream culture.” The band’s highly-anticipated debut EP Everything I Could Never Say… was released on September 22, 2017, through Another Century Records, followed by their full-length debut album, finding it hard to smile, released on August 3, 2018.
In 2017, lovelytheband played at Radio 104.5’s Endless Summer show with Dirty Heads, Sir Sly, Magic Giant, and New Politics, and in 2018, they played at Hangout Festival, Lollapalooza, the Billboard Hot 100 Music Festival, and the BMI ACL stage. They also embarked on their own headlining tour (the Broken Like Me Tour) from August 2018 until October 2018, and joined 5 Seconds of Summer in November on their Meet You There Tour in the UK and Europe.
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